Marketing Services

As companies get better at collecting customer data, new direct marketing programs are needed to leverage this data in a way that maximizes the ROI of every marketing dollar.

With Chain Reaction Marketing, we help businesses build, analyze, and segment customer data. 

This then enables us to create relevant messaging for each specific segment using the platforms that will drive the best results: 

  • Personalized landing pages
  • Web Content
  • Social Media
  • Direct mail
  • Email
  • Print
  • Text

When put into action, the program is fully automated, measurable, and adjustable, assuring the best possible marketing ROI. 

Chain Reaction marketing programs are developed to optimize current client relationships, acquire new business, and increase the strength and efficiency of marketing efforts. 

No more guesswork, just results.

The 8 Links in the Chain

  1. Data
    segmented customer contact information is used to create intelligent direct marketing programs or campaigns. 
  2. Strategy
    our team creates a custom plan to help your business achieve its marketing goals. 
  3. Design
    our designers create artwork for all marketing channels, effectively conveying one cohesive message while staying true to your brand. 
  4. Print
    we use tried and true print strategies for generating brand awareness. This includes our Action Web2Print service, which uses a custom online storefront to help business owners control and automate all of their print collateral. 
  5. Direct Mail
    delivers print communications to a highly-targeted audience. 
  6. Integration
    the coordinated delivery of your brand message through multiple channels to maximize the connection to your target audience. 
  7. Automation
    systems are put in place to self-deploy a campaign based on customer behaviour triggers and data, creating a message that deeply resonates with each customer.
  8. Reporting
    assessing the effectiveness of the campaign and implementing the appropriate changes.

The Result

The result of these elements combined together is simple. 

We help you generate more revenue per lead while spending less time in the sales  cycle. Instead of creating clutter, we help you create results. 

Here’s what this might look like to you: 

New Sales
ION can help generate 50% more sales-ready leads at 33% less cost. 

Brand Awareness
multiple marketing channels help solidify your brand’s presence in the marketplace. 

A Growing Donor Base
an expanding data pool is analyzed to help determine the demographic most likely to donate to your cause.

Looking for a marketing solution that’s off-the-chain? Inquire about our Chain ReactION marketing service today!