ATTRACT MORE STUDENTS TO YOUR SCHOOL: 5 HIGHER EDUCATION MARKETING STRATEGIES (PART 1)
There are more than 300 recognized public and private post-secondary educations in Canada. Each year, all of these schools are competing to attract more students to their programs. An effective marketing plan is absolutely cr....
WHY PRINT MARKETING IS STILL EFFECTIVE (AND HOW TO USE IT TO YOUR ADVANTAGE)
In an age where it’s rare to get caught without a smartphone in your hand, it’s natural to ask the question, “is print marketing dead?” The answer might surprise you. In short, no, print marketing is not dead. Many statis....
HOW MUCH DOES A DIRECT MAIL CAMPAIGN COST? (WITH EXAMPLES)
Direct mail has proven to be an effective marketing tool for both small and large businesses. Today, the ability to target customers directly with your direct mail campaigns has significantly increased the ROI provided by this strategy. But, as a....
